Dani Machlis/Ben-Gurion University
Dr. Stav Rosenzweig
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I am an assistant professor of marketing and business strategy (with tenure) at the Guilford Glazer Faculty of Business and Management and the Goldman Sonnenfeldt School of Sustainability and Climate Change, Ben-Gurion University of the Negev, Israel.
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I have a Ph.D. in Business Administration from the Hebrew University of Jerusalem. Before joining Ben-Gurion University I was a Marketing Science Institute (MSI) visiting scholar at the University of Southern California.
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My research interests include behavioral responses to public policy and innovation. Recently, I have been particularly interested in consumer behavior in light of environmental public policy measures.​
My book: How Transformative Innovations Shaped the Rise of Nations: From Ancient Rome to Modern America. Order here.
Find my Author Page on Amazon here.
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“This is a path-breaking, gripping, energizing and necessary book. Tellis and Rosenzweig offer powerful lessons from history for those who seek to drive progress and avoid the fate of those left behind.”
Rajesh Chandy, Tony and Maureen Wheeler Chair in Entrepreneurship and Professor of Marketing, London Business School, UK
“A brilliant and captivating journey of the rise of nations...
The authors provide a compelling conclusion that no nation can sustain world dominance unless it extends the breakthrough innovation further.”
Jagdish N. Sheth, Charles Kellstadt Professor of Business, Emory University, USA
“The intellectual and empirical sweep of this book is truly impressive. […] a tour de force that combines history and geography with economics, politics, business and innovation studies.”
Jaideep Prabhu, Jawaharlal Nehru Professor of Indian Business & Professor of Marketing, University of Cambridge, UK
Stav Rosenzweig
Building 15 Room 218
Ben-Gurion University of the Negev
Beer-Sheva, Israel